With an academic background in linguistics and a passion for language, Anja entered the PR & Marketing field straight after university and has worked on agency and corporate side. As PR Manager for PUMA DE she looked into communication strategies targeting the mainstream, in her function as Head of PR & Marketing at CircleCulture she refined her expertise in niche marketing and consumer insights.

Before JIN she also worked for various startups across Europe consulting them in brand positioning and market entry.

She started at JIN as the Communications & PR Director and is now the happy GM of an incredible talented team of Jinners in Germany.