Reputation is the number one asset of great leaders. In today's disruptive new world, we help businesses and executives solidify their role as a leader through a singular, authentic voice.
More than ever, becoming a trusted voice is a strategic way for brands to grow their business. We build communities and design campaigns to make brands more visible, meaningful and attractive.
Digital transformation is at the core of every business journey, but where should it start? At JIN we think it starts with customer experience. How do we ignite, connect, transform and nurture a great customer relationship?
All our creative work is grounded in research on the brand, its environment and market trends. Research is carried out by our Strategy team, powered by our insights technology (Plugr) and data partners (Gnip, Moreover, Disqus, Wordpress, Instagram). We analyze the competitive environment, build customer personas, assess customer experience and communication, and identify trends and weak signals.
To boost creative and strategic thinking, we favor using creative and cooperative workshops. They combine the agency's key skills to work on clients’ issues (digital marketing, public relations, creative)
KPI culture is deeply rooted into JIN culture : we assess our actions and strategies, all along the way, whether it is about building leadership (corporate communications) or accelerating business (brand marketing). We want to deliver campaigns that significantly improve the business of our customers.
We are always bringing new ideas to our clients. From tactical “real-time” marketing posts to strategic opportunities, we keep our eyes and ears open.
The agency has a proven project management methodology on a local and international scale. We apply project management methodology to all our accounts in order to optimize the results and resources committed to them, to the benefit of our clients.
To successfully build influence, analyzing the context is key. This information then becomes the foundation of the decision-making process.
Reputation is vital to people and brands alike. It is the foundation of our ability to attract talented people and mobilize stakeholders.
Leaders are now on the front line. The surge of real-time, transparent news has made these exemplary figures ambassadors for their companies.
Build your network of allies. Influencer management strategy is at the heart of new influence-building mechanisms. Convincing trend-setters helps win over the trust of their audiences.
B2B Marketing (or Inbound Marketing) starts from the perspective of an internet user who is in a state of information overload and looking for helpful, relevant content.
Employees, fans and communities of clients can be brought together to design and distribute content in order to share their efforts, successes and pride in belonging to the team.
For an international brand, successfully deploying an effective social media strategy that is aligned with the brand’s identity all over the world remains an important challenge.
JIN helps brands and leaders design an original and compelling identity.
JIN conceives and builds digital ecosystems in line with the objectives of the brand, organization and leadership.
JIN assists its clients with various types of communication training.
Find out how to create and implement successful global-local social media strategies.
Influencer marketing has grown in popularity because, unlike interruptive advertisements, it offers brands a subtle way to connect with potential customers.
For leaders, employee advocacy involves displaying one’s interest in and understanding of digital transformation.
In this e-book, we present a few insights to help those who work in corporate financial communication tackle the issues they face in this changing field.
Where does Inbound Marketing come from? What are the right tools? How can it help your brand build relationships of trust with its audience?
We all have a digital reputation: the challenge has become to understand and manage it. E-Reputation gives the keys.
JIN’s annual barometer of trust in digital uses, in partnership with Opinion Way and Plugr.
Understand the phenomenon Youtube, for better, in turn, enjoy this great playground.